Author Linda Ockwell-Jenner
It’s a New Year and you promised yourself last year this would be the time when you set goals and turned your dreams into your reality. But, for some reason you are worried or even fearful about taking that step… Continue Reading →
Early Days It’s hard to believe that I decided to start my own business 16 years ago, especially as I now operate two businesses at the same time and I have been told that I make it look easy. Let… Continue Reading →
Before your customers decide to walk away, never to return and not tell you the reason why, think how you want your customer service experience to look feel. You can do this by putting yourself in your customers shoes, so… Continue Reading →
Have you ever heard that saying ‘If you can’t say anything nice, don’t say anything at all’? The thing is though sometimes we say something which we think is ‘nice’ and it turns out we hurt someone’s feelings, and when… Continue Reading →
WHO When you are a relatively new small business owner you may not have any budget at all in the first year of your business. I have no problem sharing with you I was in that position when I decided… Continue Reading →
Changes In this ever changing world of content it’s difficult to keep up with the new trends and of course experts advice on how many words should a blog post have. Take the time to do the research needed to… Continue Reading →
When you walk into a room, whether you are at a networking event, meeting a client, or being interviewed for a new position, first impressions count. When you smile people look at you in a different way, but if you… Continue Reading →
Everyone can’t be your target market, so determine your niche which in turn will lead you to determining your ideal target market. If you try to sell to everyone you will end up confusing your potential customers and your brand… Continue Reading →
There is a great quote by Oscar Wilde “Imitation is the sincerest form of flattery that mediocrity can pay to greatness”. What does this mean? People admire your business, brand, products and services and want to be just like you…. Continue Reading →
Do you know what I had to do 16 years ago in order for me to be ready to have a great sales pitch when a possible customer phoned me? I printed off my ‘script’ which included everything I needed… Continue Reading →
